Poli Museo della Grappa

Poli Grappa Museum

Poli Distillerie

Poli Distillerie




Description:

"How Grappa is positioned in the perception of Italian consumers"

Italians love the easy and undemanding drink: those drinking grappa are usually experts looking for a sophisticated product. Here is the Italy of the end of the meal told in the last Grappa Protection Research Institute of Trentino.





  • Title:
    • Il posizionamento della Grappa nella percezione del consumatore italiano
  • Author:
    • Savorgnani G.T. - Besana M.
  • Year:
    • 2009